Websites; It is one of the most important platforms that shows the existence of institutions, individuals or companies in the digital environment. Information about the institution, person or company, products or services, contact information, links to access social media profiles, etc. Websites with many sections need a domain name in order to be accessible and accessible to everyone on the internet.
Domain is the name and link of a website on the internet. It is not possible for your website to rank in search engines and reach your potential target audience without purchasing a domain. As Vavipo BT, in this article, we will discuss the domain acquisition process that creates the digital identity of your website.
What Should Be Considered Before Buying a Domain?
It is very important that your domain name is memorable. Difficult and long domain names can be forgotten by your target audience and they may have difficulty finding your website when they want to enter your site. For this reason, it is very important to choose the shortest possible domain name that best expresses you.
The fact that the domain name is related to the business you do makes it easy to remember. E.g; Since we have services such as domain, hosting, server, ssl, trademark registration, the domain name of Vavipo BT.net reflects the brand and services. If we had chosen a domain name that was not suitable for the job and did not reflect the field of business, it would have been very difficult for us to reach our relevant target audience.
You should check the domain history. The domain name has been used in different sectors before and many people may have identified with those sectors. This complicates your phase of creating a new corporate identity. Or worse, the domain name may be banned. This seriously affects your reach and SEO efforts. In order to avoid such a situation, we recommend that you ask the question "Is the domain name banned?" and that you do a domain name inquiry.
Pay attention to English character harmony. For example, the letter "ğ" is not found in the English alphabet. You can also take care not to include such letters in your domain name. For example, "good quality shoes" may be better than "solid shoes".
Domain Acquisition Stages
There are some general steps you need to follow to get a domain. We reviewed these steps for you:
Step One: Choose a Trusted Domain Firm
There are many domain providers in Turkey and in the world. When choosing among these companies, the reliability of the company is one of the most important criteria to be considered. At this point, you should work with reliable domain providers. As Turkey's oldest domain provider company, Vavipo BT, we have been offering digital solutions to our customers in all areas they need for years.
Second Step: Query the Domain Name You Want to Buy
You may have created the right conditions for your dream job that you have been planning to establish for years. Just when it comes to action and when you start preparations, it is very important that you first take the domain name. For this, the domain name you plan to buy must not have been taken by a different company or person. In other words, if you start corporate identity studies without querying the domain, your work may go to waste. You can quickly find out whether the domain name you want to buy is suitable for registration by querying the domain on Vavipo BT.net.
If the domain name you want is vacant, you can get it immediately, and if it is used by a different company, you can focus on alternative domain names and choose the one that suits you best.
Third Step: Domain Acquisition Process
In order for the domain name you selected to be registered to your name, you can proceed through the Vavipo BT.net domain registration and proceed by clicking on the add to cart option for the extensions you want to purchase and paying for the domain names you have chosen. At the last point, the new domain address is approved and the transactions are completed.
Even if you are going to use only one extension during the domain acquisition process, we recommend that you purchase the other most popular extensions for your domain name. E.g; Although the Vavipo BT.net extension is the domain name used on the website, it is important to take the well-known and used extensions such as .com as a precaution.
Tips for Buying a Domain
Like any process, domain name acquisition begins with good research. First, you should accurately analyze what the average internet user might expect while surfing the internet. For this, you can research about popular keywords and search terms and determine the keywords that users click on the most. It would be appropriate to choose a domain based on these.
When choosing your domain name, we recommend that you pay attention to the absence of "-" or numbers. When user habits are examined, it is seen that such domain names are more difficult to find or remember on the internet.
One of the most important issues is the possibility of your domain name being used by different companies. This brand image
can seriously harm your body. In order to prevent this, it would be right to make a detailed examination.
Finally, it is very important to create your social media accounts just as you bought your domain name. In this way, you can use the same extension on all social media channels. Otherwise, the names you plan to use may be taken by different people or institutions.