Content Marketing
Monthly
$250
Determination of blog content categories and types
Writing 10 monthly blog content titles and target keywords
Controlling the written content
Content pages internal linking redirection studies
Content pages banner placement suggestions and redirect studies
Creation of low-cost google search ad setups and campaign structure specific to content pages
Update suggestions for content pages that have been indexed and positioned in the past
Monthly control of promotional articles provided to websites, recommendations and benefit analysis
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Performance Marketing
Monthly
$350
Management of ad accounts setup, management, optimization and reporting processes on G.Ads and other performance platforms (Social Media, Criteo, Native Cpc)
Effective use, tracking and management of bid strategies in line with G.Ads account performance targets
Writing and regular reviewing of search ad copy in responsive and expanded format
Providing management and solutions for all of the Search Network, Display, Shopping, Video, Discovery and Native Cpc advertising models suitable for the campaign content to be produced by the brand.
Managing performance channels budgets, Google Ads, Social Media, Criteo, Native Cpc and other
Regular checks of customer data pools, G.Ads, G.Analytics, FB Business
Conducting regular negotiations on behalf of the brand with Google, Facebook marketing teams
G.Ads reporting works will be provided through Data Studio.
Follow-up of Google Ads, G.Anlytics, Facebook Pixel structure review and editing processes (Google Ad and Facebook Pixel, RM and Conversion tags controls)
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SEO Consultancy Service
Monthly
$800
General crawling of the site in top seo tools every month
Submission of Priority Technical Items; Regular checking of technical errors on the site / regular reporting of required notes to the software team
Regular checking of Robots and Sitemap files
Regular Search Console and Analytics check (bug inspection and debugging)
Monthly Google Index Check
Completion of Inspection of Incoming Backlinks to the Site, Control of Harmful Links and Periodic Blocking
Submitting the Site Speed Report to the Software Team
Regular control of title structures within the site
Editing link, title and description structures of new pages
Periodic scanning and debugging of category contents
Regular checks of the category architecture in the site structure and debugging of possible errors, new category suggestion when necessary
Intra-site linking structuring studies
Communicating Important UX Suggestions - reporting errors from regular site scans to the web design team
Review and evaluation of the backlinks received, suggestions to get links from the right sites
Google Medic Update process and consultation
Monthly Detailed Reporting
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